Last Updated: November 3, 2023

1. Overview

Welcome to the Global Matrix Survey (GMS) panel. Throughout this Privacy Policy, references to "GMS" are synonymous with Global Matrix Survey.

Our commitment to your privacy is outlined in this Privacy Policy, which applies to your use of our website, including  https://www.globalmatrixsurvey.com/ and any related applications, as well as your participation in the GMS panel and any research or surveys administered by Global Matrix Survey (collectively referred to as the "Services").

Global Matrix Survey is based in the India, with our principal address at:

H No 55, 2nd Floor,
Uttam Nagar, Delhi,
India - 110059

You can reach us through the contact information provided in the "Privacy Support" section at the end of this Privacy Policy.

By accessing the Site, becoming a member of the Panel, or participating in research conducted by us or our partners, you acknowledge that you have read, understood, and consented to the terms outlined in this Privacy Policy.

Please be aware that this Privacy Policy is an integral part of our Terms of Use, which you agree to when using the Site or engaging in the Services.

2. Your Privacy Preferences

At Global Matrix Survey (GMS), we are committed to adhering to relevant privacy regulations, including but not limited to the California Consumer Privacy Act ("CCPA"), the EU and UK General Data Protection Regulations ("GDPR" and "UK-GDPR"), the Colorado Privacy Act ("CPA"), The Virginia Consumer Data Protection Act ("VCDPA"), the Connecticut Data Privacy Act ("CTDPA"), and the Utah Consumer Privacy Act ("UCPA").

In this Privacy Policy, the terms "personal information" and "personal data" refer to information that can identify, relate to, describe, or reasonably be linked, directly or indirectly, to a specific individual or household.

During your interactions with us, utilization of our Services, membership in the Panel, or involvement in research, we may collect personal information from you. It's important to note that certain personal information, such as details related to your race, ethnicity, sexual orientation, or gender identity, may be considered sensitive personal information under applicable laws. For guidance on opting out of the processing of your sensitive personal information, please visit our dedicated page Data Privacy.

If you wish to access, rectify, delete your personal information, request a copy of your personal data, or opt out of the processing of your personal information, please contact us using the information provided in the "Privacy Support" section below.

Depending on your location, you may also have the right to appeal any decisions we make concerning your personal information by reaching out to us as detailed below.

Individuals in California, Europe, and the UK have specific rights, which are further explained in the respective sections below.

3. Information We Gather

3.1 In Connection with Panel Membership

When you register with the Panel, we collect personal information voluntarily provided by you. This information includes, but is not limited to, your first and last name, email address, gender, date of birth, address, zip code, and location details as further described below.

As a Panel member, you may also choose to share additional information that aids us in tailoring relevant survey opportunities to you. This supplementary information may encompass your purchasing history, preferences, political opinions, voting history, medical data, and demographic details such as age, gender identity, sexual orientation, race or ethnicity, religious beliefs, parental and marital status, education, and professional qualifications.

In all these instances, you are aware of the personal information you provide because you furnish it directly.

3.2 In Connection with Surveys

Apart from the information gathered during registration and screening surveys available within your account profile, we or our clients and partners may collect additional personal data in relation to specific surveys assigned to you. This additional data may mirror the categories mentioned above and could extend to audio-visual content if you agree to participate in surveys conducted via teleconference or web conference.

Similar to registration details, you will always be aware of the personal information you provide in connection with a survey since you supply it directly.

Your participation in any survey is entirely voluntary, and you have the option to withdraw at any time. By furnishing your personal information, you consent to its utilization as outlined in this Privacy Policy.

3.3 Location Information

During the registration process, we may gather location information to ascertain your geographical location. This data is collected using MaxMind's geo-location technology and is solely utilized for verification and fraud prevention purposes.

We recognize that our users may be on the move and access our services from various locations. Our geo-location technology aims to provide accurate information based on your current location at the time of registration. If you are traveling and accessing our services from a different location than your home country, our technology may detect that location. However, it's important to note that we do not manually select the location; it is automatically determined by our system based on available data. We do not collect personal travel details or track users beyond their initial registration.

3.4 Automatic Data Collection

Global Matrix Survey may employ automatic data collection from your computer, mobile device, or other access devices. This information encompasses, but is not limited to, data related to the pages you visit, your computer's IP address, referral data, device identifiers, your operating system, GPS location, mobile network details, standard web log data, and other relevant information. Web log data includes your browser type and is used for trends analysis, site administration, tracking aggregate user movement, and gathering broad demographic data for statistical use. Automated decision-making processes are utilized to assess the likelihood of fraudulent activities, including respondent duplication and proxy usage. Automatically collected data may be shared with third-party data processors for the sole purpose of fraud prevention.

4. Your Interactions

Within Global Matrix Survey websites, you may have the opportunity to engage in communication with other visitors and share information that can be accessed by fellow visitors. Participation in such communications is entirely voluntary. The responsibility and discretion for any information shared lie with the individual posting it. By providing information through these channels, you acknowledge and consent to the possibility that other users may view and retain this information.

5. Utilization and Sharing of Data

The personal data you provide may be used to send you email notifications, including invitations to participate in promotions such as offers and market research survey opportunities offered by our clients and partners. Your involvement in these opportunities is entirely voluntary, and you have the option to unsubscribe from promotional emails at any time by clicking the provided opt-out or unsubscribe link in the respective email. For members of the Panel, you can adjust your email settings within your account profile.

Please be aware that opting out of promotional emails does not exempt you from receiving administrative emails regarding your account status, membership changes, Privacy Policy and Terms & Conditions updates, and other relevant notifications.

Furthermore, we may share demographic information and other personal data we collect from you with third-party market research companies to:

- Facilitate your participation in surveys.

- Provide data elements to clients of these third-party market research companies for audience measurement services.

- Append data elements to completed client surveys and deliver the appended survey data to clients for analytical and research purposes.

- Fulfill other purposes as outlined in this Privacy Policy or the third-party market research company's privacy policy, if presented to you.

We may also share personal data with partners and third-party service providers for various purposes, including fraud prevention, data validation, incentive fulfillment (if applicable), identifying respondents for follow-up surveys, communication with you, database matching, data append, coding, data segmentation, and developing data insights about survey participants. Your personal data will not be used for marketing purposes.

If you are eligible for a client survey opportunity through a client, the client will not directly contact you but will provide your unique identification number and a survey link to us. We will then enable you to participate in the specific client survey.

In our effort to combat fraudulent activities, we reserve the right to share your identity with relevant parties while complying with data protection regulations. Additionally, we may obtain information about you from third parties, such as identity verification services.

Non-personally identifiable information collected via the Services may be shared with advertisers or other third parties in an aggregated, anonymous form. This assists them in better understanding the preferences of different segments of the user base. We do not disclose your personal contact details, including your first name, last name, address, or email address, to these third parties without your express consent.

We also retain the right to disclose your personal information (1) as required by legal, governmental, or judicial authorities; (2) in cases where we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others; and (3) to third parties in connection with a merger, acquisition, or sale of all or a portion of Global Matrix Survey's assets or ownership interests.

6. Cookies: Enhancing Your Web Experience

At Global Matrix Survey, we harness the power of cookies and similar technologies to provide you with a seamless and personalized experience when you navigate our Site. Our comprehensive cookie policy delves into the intricacies of these technologies, elucidating their purpose and illuminating your rights concerning their usage. Dive into the details by perusing our cookie policy.

7. Children's Privacy: Protecting Young Digital Explorers

At Global Matrix Survey, we take the privacy of young digital explorers seriously. We do not knowingly collect personal data from individuals under the age of 16 in the EU or 13 outside of the EU without parental permission. Minors aged 16 to 18 in the EU and 13 to 18 outside the EU are welcome to access our Site, provided they have obtained parental consent. Responsibility for securing these permissions lies with both the individual and the parent.

All Panel members must be at least 18 years of age. As a Panel member, if you allow your child to participate in a survey, you grant consent for the collection of personal information from your child. Rest assured, we treat this information with the utmost care and adhere to the principles outlined in this Privacy Policy.

In rare instances where we may inadvertently receive information from children under 16 in the EU or 13 outside the EU through fraud or deception, we take swift action. Upon notification and subsequent verification, we promptly delete the information from our servers, ensuring the protection of young digital explorers.

8. Exploring Beyond: Third-Party Websites

While navigating the Global Matrix Survey universe, you may encounter portals to various other realms not governed by us. These links within the Site or in emails from us lead to destinations beyond our ownership. It's essential to recognize that the privacy practices of these distant websites and companies fall outside the scope of this Privacy Policy.

As you embark on journeys beyond our realm, please remain vigilant. We want you to understand that we cannot safeguard your privacy in these uncharted territories. Therefore, we advise you to exercise caution and prudence. When departing from our Site, we urge you to embark on an adventure of exploration. Explore the privacy statements of each and every website or application that gathers personally identifiable information, for they are the masters of their own domains.

9. Confidentiality and Security Measures

In the realm of Global Matrix Survey, your personal data is guarded with utmost diligence. We've erected security fortifications in the form of policies, rules, and state-of-the-art technical measures. These guardians stand watch, warding off unauthorized access, preventing misuse, and shielding against disclosure. They also repel any attempts at tampering, destruction, or accidental loss.

Our noble knights, the employees and data processors granted access to the inner sanctum of personal data, bear the sacred oath of confidentiality. They are bound to protect and honor the secrets entrusted to them.

As champions of privacy, we pledge not to unveil personal data to any state institutions or authorities unless compelled by the ironclad grip of the law.

However, we must acknowledge a universal truth—no citadel is impervious to every threat. While we've fortified our digital stronghold, it's vital to understand that no transmission across the vast expanse of the internet can claim absolute invulnerability. In your own digital quests, you may encounter other domains, each with its own guardians and defenses. Their security remains beyond our dominion.

Take heed and embark on your digital journeys with vigilance, for the online realm is a tapestry woven with threads of both security and uncertainty.

10. Data Retention and Preservation

Our data retention strategy reflects a steadfast commitment to responsible information management. Personal data is retained only for the duration required to fulfill the specific services you have requested or as outlined in this Privacy Policy. It is essential to recognize that we may extend data retention periods when compelled by applicable laws, legal obligations, dispute resolution necessities, or the enforcement of contractual agreements.

Our dedication to ethical data handling ensures that information is retained solely for legitimate purposes and is not retained beyond its necessity. We are resolute in our commitment to transparency and compliance with relevant legal and regulatory obligations.

Should you have any inquiries or require specific details regarding data retention, please feel free to reach out to us using the contact information provided in the "Privacy Support" section below. Your confidence in our practices is of paramount importance, and we are prepared to address your concerns with diligence and the utmost respect for your privacy.

11. Privacy Rights for Individuals in Europe and the UK

11.1 Rights and Protections in Europe and the UK

As an individual residing in Europe or the UK, you benefit from specific rights and safeguards under applicable data protection laws. We are dedicated to ensuring that your privacy rights are upheld and respected in accordance with these regulations.

11.2 Right to Confirmation and Access to Personal Data

You have the fundamental right to ascertain whether we process your personal data. If such processing occurs, you are entitled to access your personal data, including relevant details about the processing's purposes, the categories of personal data involved, and the recipients of such data. Access to your personal data can be obtained by accessing your Panel account or contacting us through the provided channels.

11.3 Right to Rectification and Completion

In cases of inaccuracies or incomplete personal data, you possess the right to request rectification or completion. We are committed to ensuring that your personal data remains accurate and complete.

11.4 Right to Erasure (Right to be Forgotten)

Under certain circumstances, you hold the right to request the deletion of your personal data without undue delay. However, exceptions apply, including instances where data processing is necessary for legal compliance, fraud prevention, or the establishment, exercise, or defense of legal claims.

11.5 Right to Restriction of Processing

In specific situations, you have the right to request the limitation of your personal data processing.

11.6 Right to Object

You maintain the right to object to the processing of your personal data. In response to your objection, we will halt the processing unless we can demonstrate compelling legitimate grounds that override your interests, rights, and freedoms, or if processing is necessary for legal claims, or other exceptions permitted by applicable law.

11.7 Right to Data Portability

Subject to certain exceptions, you are entitled to receive your personal data from us in a structured, commonly used, and machine-readable format.

11.8 Right to Lodge a Complaint

If you believe that our processing of your personal information infringes data protection laws, you have the legal right to file a complaint with the relevant supervisory authority responsible for data protection in your jurisdiction.

11.9 Right to Withdraw Consent

If the legal basis for processing your personal information is consent, you have the right to withdraw that consent at any time. Such withdrawal will not affect the lawfulness of processing prior to the withdrawal.

11.10 Exercising Your Privacy Rights

To exercise any of your privacy rights concerning your personal data, please contact us as detailed in the "Privacy Support" section below. Your satisfaction and data privacy are our utmost concerns, and we are prepared to address your requests diligently and in full compliance with applicable regulations.

12. Account Closure

You have the option to close your account directly through the Site. Upon account closure, your account status in our database will be marked as "Closed." It's important to note that while your account information will be retained in our database, this measure is essential to prevent fraudulent activities and abuse of the Site. By maintaining these records, we can ensure that individuals attempting fraud or abuse cannot evade detection by merely closing their accounts and creating new ones.

However, rest assured that your personal information will not be used for any additional purposes by us, nor will it be sold or shared with third parties, except in situations necessary to prevent fraud, aid law enforcement, or as mandated by legal requirements.

13. Browser "Do Not Track" Signals

Your browser settings may enable you to automatically send a "do not track" signal to online services you visit. Please note that we do not currently modify our practices in response to "do not track" signals received from a visitor's browser.

14. International Data Transfers

We operate on a global scale and may transfer information about you to any jurisdiction where we conduct business, including the United States. By using our websites, you acknowledge that we may transfer your information as outlined in this Privacy Policy.

We may transfer your personal information for the purposes outlined in this Privacy Policy to our subsidiaries, affiliates, service providers, and business partners, even if they are located outside the jurisdiction where you are located. Please be aware that the laws in those jurisdictions may not offer the same level of data protection as the laws in your home country. However, we will treat your personal information with the protections described in this Privacy Policy.

When transferring personal information subject to the General Data Protection Regulation to entities located outside the European Economic Area ("EEA"), we will rely on an appropriate legal basis as permitted by applicable law.

15. Notice to California Residents

If you are a California resident, you have specific rights under the California Consumer Privacy Act ("CCPA"), in addition to the rights outlined in this Privacy Policy. To exercise any of your rights, please contact us using the information provided in the "Privacy Support" section below or by Clicking here.

Your Right to Know, Delete, and Correct

You have the right to know the categories and specific pieces of personal information we have collected about you. You can request details on the categories of sources from which this information was collected, the business or commercial purpose behind the collection, sharing, or selling of personal information, and the categories of third parties with whom we share personal information.

You also have the right to request the deletion of personal information we have collected and maintain, subject to certain exceptions. Additionally, you can correct any inaccuracies in your personal information that we hold.

To exercise these rights, please contact us at [info@globalmatrixsurvey.com] (mailto:info@globalmatrixsurvey.com). We may ask you to provide additional information, such as your first and last name and email, to verify your request. Please note that any requested disclosures may cover the 12-month period preceding the request, and you can request disclosure of your personal information twice within any 12-month period.

Your Right to Opt Out of the "Sale" of Your Information

The CCPA defines "sale" broadly, including actions such as renting, disclosing, disseminating, making available, transferring, or sharing personal information for monetary or other valuable consideration. Under this definition, we may "sell personal information" about you to our vendors or partners, including contact information or certain combinations of anonymized demographic and other data.

You have the right to opt out of the sale of your personal information.

Categories of information we may have "sold" in the past 12 months include:

- Name, email address, mailing address, phone number

- Log files, including IP address, browser type, ISP, browser language, date and time of requests, operating system, referring/exiting pages, clickstream data, and more

- Self-reported demographics and firmographics (e.g., age, gender, education, employment-related information)

- Self-reported profile information (e.g., political affiliation, technology usage, consumer preferences)

- Information disclosed for business or commercial purposes (e.g., confidential use by service providers)

Your Right to Non-Discrimination

You have the right to not be subject to discriminatory treatment by Global Matrix Survey for exercising your CCPA privacy rights. This includes being denied services, charged different prices or rates, or receiving different levels or quality of services. Please understand that certain exercises of your rights may make it impossible for us to provide services to you.

Your Right to Use an Authorized Agent

You can designate an authorized agent to make a request under the CCPA on your behalf. To do so, please contact us using the information provided below. We will require a signed, written authorization from you to verify the authorization of an agent.

Verification Process

If you request access to or deletion of your information, or opt-out of the sale of your personal information, we may request additional information to verify your identity. This may include your full name, birth date, phone number, email address, or other basic personal information we already have on file.

Notice of Financial Incentive

We may offer opportunities for you to earn money and rewards by participating in surveys or other forms of research. Participation may require providing personal information. For details on how to opt in or opt out of these opportunities, please refer to the Rewards Rules and the notices and official rules accompanying these incentives.

16. Privacy Support

If you have any inquiries or concerns about the Global Matrix Survey privacy policy, please don't hesitate to reach out to us using the following contact information:

Postal Address:

Global Matrix Survey H No 55, 2nd Floor,
Uttam Nagar, Delhi,
India - 110059
Phone: 931-834-3338
Email: dpo@globalmatrixsurvey.com

Feel free to contact us, and we will be happy to assist you with any privacy-related questions or concerns you may have.